From Communication to Mass Communication

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Communication toCommunicationKomunikasi MassaSesi 1Program Studi Ilmu Komunikasi.
Universitas Pembangunan JayaCommunication Communication Communication Type of Communication .
e d a ka hBerb u b li kun ik a s i pom u n ik a s Varieties of Communication.
Mass Publik Jarang Sedikit TerjadiOrganisasiAntar KelompokDalam KelompokInterpersonal Antar Pribadi.
Intrapersonal Dalam Pribadi Banyak Terjadi Komunikasi Massa adalah Komunikasi massa adalahsebuah proses dimana parakomunikator profesional.
menggunakan media untukmenyebarkan pesan secaraluas cepat dan berkelanjutankepada khalayak luas yangberagam dengan tujuan untuk.
mempengaruhi khalayaktersebut Defleur and Dennis Komunikasi massa adalah sebuah prosesdimana organisasi yang kompleks denganbantuan mesin memproduksi dan.
mendistribusikan pesan publik yang ditujukankepada khalayak luas dan heterogen diberbagai wilayah yang berbeda Dr Joseph R Dominick Komunikasi massa merupakan sebuah.
produksi industri yang dapatmenyampaikan pesan secara masalmelalui alat alat berteknologi Joseph Turrow Karakteristik Komunikasi Massa.
Sumber pesan adalahorganisasi formal Pesan disampaikanmenggunakan media massa Khalayak yang dituju besar .
khalayak massa Pesan beraneka ragam dandiproses sebagai sebuahproduk atau komoditi yangdapat diperbanyak .
disampaikan secara Adanya efek tunda darikomunikasi massa Komunikasi massaberlangsung melalui.
Keanekaragaman pesan yangdisajikan di media massamerupakan karakteristik khaskomunikasi massaPesan yang disampaikan.
diproduksi melalui produksimassal oleh organisasi mediadidesain agar mampumenjangkau khalayak yangberagam dan anonim di.
berbagai daerahSocial Reality Tema danCausation and DeterminismCultural Difference KomunikaGovernance.
Teori TerkaitKomunikasi Massa Social Scientific Theory Pernyataan umum mengenaisifat cara kerja dan efek dari.
komunikasi massa berdasarkanobservasi yang sistematis danobjektif yang dilakukanterhadap media dan sumberlain yang relevan dan dapat.
diuji divalidasi atau ditolakdengan metode yang sama Cultural Theory Teori yang digunakanuntuk mencari berbagai.
perbedaan artefakkultural berdasarkankriteria tertentu Teori ini dapatdiaplikasikan untuk.
melihat isi dari film literatur televisi danberbagai bentuk media Normative Theory Teori ini mengamati.
bagaimana sebuahmedia beroperasidalam sebuahmasyarakat yangmemiliki norma.
sosial etika budaya danperaturan tertentu Operational TheoryMelihat berbagai praktek yang dilakukan oleh.
praktisi dalam organisasi media untuk melakukantugas mereka Termasuk bagaimana cara anggotaorganisasi media dalam memilih berita yangditayangkan memuaskan selera audiens memasang iklan dll.
Common sense TheoryTeori ini dibentuk berdasarkanpengalaman dari diri audiens bagaimana ia memilih danmengkonsumsi media .
mengetahui berbagai realitassosial yang ditampilkan olehmedia hingga bagaimanaaudiens tersebut dapatmeminimalisir efek media.
Thank You ANDSEE YOU NEXTKomunikasi Massa adalah: “ Komunikasi massa adalah sebuah proses dimana para komunikator profesional menggunakan media untuk menyebarkan pesan secara luas , cepat dan berkelanjutan kepada khalayak luas yang beragam dengan tujuan untuk mempengaruhi khalayak tersebut ” ( Defleur and Dennis)

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